Phoenix Destinies | My Approach
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My Approach

Life and Business Coaching – inextricably linked. Because it is made for humans.


I know that this is controversial and contrary to popular trends, but hey! so be it. I most definitely don’t offer idealistic and template driven programs such as “The 5 steps to success ” or “The 3 secrets to making your first million”. These programs force feed you through a sausage machine of training modules you don’t necessarily need, they don’t always make sense to your particular circumstances and seldom change your reality. These packages often cost a huge amount of money and you walk away slightly punch drunk.


My approach offers you a unique, tailor made solution that applies to your particular circumstances. I work jointly WITH you and I help you to develop and implement applicable, custom-made solutions to your unique requirements, goals and dreams. Think of me as your expert company mechanic that specialises in your particular brand of vehicle. A mechanic that is going to help you (in a joint effort between you and me) get your ‘machine’ in top running order.


I work with people and companies who are STUCK at a particular business development phase or a problem which you are battling to repair, fix or don’t know how to get out of. You want to power up and fine tune your business operation in whatever respects are applicable to YOUR company’s reality. I upskill you (if you need it) from top to bottom level and I take responsibility WITH YOU to roll out a customised program to empowerment. The benefits ultimately are:

  • Lower cost on recruitment and training
  • Staff retention
  • Loyal company advocates
  • Loyal customers
  • Lower cost, improved productivity
  • Cohesion
  • Improved quality

Inevitably, the combination of these benefits will result in a cohesive, effective and efficient working “engine” and will improve conversion rates, revenue, profits and ultimate success.

SET UP & ENGINEERING

You might think that planning is for the birds. Well, good luck, because you are going to need all the luck you can find. For every business that makes it big with sheer good fortune and luck (i.e. no planning), thousands wither and die (or go up in flames). Poof.

Don’t believe every motivational quote or meme you read on social media. Smart thinking (ahead) trumps fate far more often than not. I help you assess your business strategy, brutally honest and objectively, to find out whether it is a good or a bad plan – then assist you to engineer a robust strategic and tactical plan with a difference – a plan that is practical, attainable, flexible and one that’ll give your business the best chance of success.

And if you already have a good plan, I will guide you to make it great and help you implement it.

MAINTENANCE

A strategic plan is only as good as its implementation. The best-laid plans of mice and men often go awry if care isn’t taken that every cog in the machine works optimally all the time.

Don’t believe every motivational quote or meme you read on social media. Smart thinking (ahead) trumps fate far more often than not. I help you assess your business strategy, brutally honest and objectively, to find out whether it is a good or a bad plan – then assist you to engineer a robust strategic and tactical plan with a difference – a plan that is practical, attainable, flexible and one that’ll give your business the best chance of success.

Another element to this service is the fact that, like any car engine, a business needs regular service and maintenance. Questions such as “are you still on track?’, “are the implementation elements of the strategy still working as intended?”, are some of the typical questions when I offer this part of my services.

PARTS

Employees and Enterprise Resources. Critical in any business. The right people doing the right thing at the right time, every time. How do you plan to expand your offering, grow your market or venture into a new environment without the right resources at hand?

Let me show you how to build a parts division that will ensure that your resources are being used and applied optimally.

LUBRICATION AND COOLING

The soft skills without which all the hard skills would be pointless. Just like a smooth-running engine requires lubrication and cooling, so your business needs effective communication and alignment of all stakeholders to the strategy.

From anger management through to building confidence, effectiveness and efficiency to time and stress management, my programme assists managers and employees to understand the role every cog plays and to get down to the business of the business. I also have a strong focus on work-life balance, emotional quotient (EQ) and a solid, healthy company culture. Happy, aware employees are super assets! Without them, your business could fail dismally.

ROADSIDE ASSISTANCE

The best athletes in the world need a coach. A professional who objectively trains and mentors and, when the going gets tough, is present to support, guide and get you back on track.

Thanks to a plethora of research, there is no doubt that appropriate business skills, well trained employees, a healthy culture and effective leadership are some of the essential hallmarks of a successful business. My training focuses on groups, teams and individuals and follows the principle of active and interactive participation through a proven, powerful and practical approach.

ECONOMY & CEO EMMISSIONS

Part and parcel of any business strategy implementation is knowledge and foresight about the socio-economic environment you operate in. And, of course, the type of leader that steers the ship. I offer comprehensive Leadership Development and Executive Coaching services.

Emotional Intelligence, effective communication and stress management is key for a leader to steer the rocket ship to success, The CEO and executives need to know how to motivate employees and be a leader that people want to emulate and follow. They must be able to delegate and know how and when to get out of “operational mode” effectively. My programme teaches leaders to be real and authentic, and how to ensure that this effectiveness becomes a way of life.